Journal of Business and Retail Management Research Volume 03 Issue 2 (April 2009) Issue citation and reference package ======================================================================== 1. Retail Management Authors: S. S. Aggarwal Published: 24 Feb 2012 Article URL: https://mail.ijbed.org/details&cid=38 References: Aaker, D 1992, Strategic Market Management, John Wiley & Sons, Inc, Canada. Bates, A 1989, ‘The Extended Specialty Sore: A Strategic Opportunity for the 1990s’, Journal of Retailing, vol. 65, no. 3, pp. 379 - 88. Conant, J, Smart, DT, & Solano-Mendez, R 1993, ‘Generic Retailing Types, Distinctive Competencies, & Competitive Advantage’, Journal of Retailing, vol. 69, no. 3, Fall, pp. 254 – 279. Day, GS. & Wensley, R. 1988, ‘Assessing Advantage: A Framework for Diagnosing  Competitive Superiority’, Journal of Marketing, vol. 52, no. 2, April, pp. 1 – 20. 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Runyan, Ph.D. Published: 24 Feb 2012 Article URL: https://mail.ijbed.org/details&cid=43 References: About Ireland. 2007 Information on the Irish State, retrieved on Aug. 5, 2007 at    http://www.irlgov.ie/aboutireland/eng/economy.asp Andrews, K.R. 1971. The concept of Corporate Strategy, Homewood, IL: Irwin. Barney, J.B. 1991. Firm resources and sustained competitive advantage, Journal of    Management, v17, 99-120. Barney, J.B., M. Wright and D.J. Ketchen. 2001. The resource-based view of the firm: Ten    years after 1991, Journal of Management, v27, 625-641. Bates, T. 1995. Analysis of survival rates among franchise and industry small business    startups, Journal of Small Business Management, 33 2, 26-36. Bitner, M.J. 1991. Servicescapes: The impacts of physical surroundings on customers    and employees, Journal of Marketing, 56April 57-71. Brown, S. and A. Patterson. 2000. Knick-knack paddy-whack, give a pub a theme,    Journal of Marketing Management, v16, 647-662. 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A User-Oriented Model of Automation for Pharmaceutical Sales Force for Better Productivity Authors: Dr. Sunil Gupta; Ms. Darshana Pangal Published: 24 Feb 2012 Article URL: https://mail.ijbed.org/details&cid=44 References: N.K.Jain “A Textbook of Forensic Pharmacy” Vallabh Prakashan 2003 Pg no. 252 Dimitris Dogramatzis “Pharmaceutical marketing A practical guide” A CRC Press book Pg 273 & 275 Reuters Business Insight healthcare “The Pharmaceutical Sales Force Outlook: Structures and strategies to maximize ROI and boost product uptake” 2003 A Report by Eye for Pharma “ Sales force effectiveness: getting it right” 2004  A Report by Eye For Pharma “Sales Force effectiveness: Selling Smarter” March 2005   Chihab Ben Moussa, “Supporting Sales representatives on the move: A study of the information needs  of Pharmaceutical sales representatives” (2005) A report by Scrips in partnership with Eyeforpharma “Sales force effectiveness” PJB publications (2005)    Emin Babakus, David W. Cravens “Removing Sales force Performance Hurdles” Journal of Business & Industrial Marketing, Vol. 9 No. 3, 1994, pp. 19-29, MCB University Press, 0885-8624A9 Eyeforpharma report  “Building a better pharma rep with mobile technologies” (2004)  Robert Enagel and Micheal Barnes “Sales force automation usage, effectiveness, and cost benefit in Germany, England and United States” Journal of business and industrial marketing vol 15 no 4 2000 pp 216-242 MCB university press Aashruti Kak “e-solutions for pharma sales”  Express Pharma 16-31st Oct 2007   Joseph P. Vaccaro  “Managing Sales Professionals: The Reality of Profitability” The Haworth Press Inc Pg 17 and 34 http://books.google.co.in/books?id=EHvEh6gYGJUC&printsec=titlepage&dq=sales+routing+and+scheduling+importance&source=gbs_toc_s&cad=1#PPA29,M1 Lauren Hertel “A Mathematical Programming Model for Scheduling Pharmaceutical Sales Representatives” (2004) ------------------------------------------------------------------------ 8. 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Un análisis de segmentación”, Revista Española de Investigación en Marketing ESIC, nº 1, septiembre, 55-71. CHAUDHURI, A. and HOLBROOK, M.B. (2001), “The chain of effects from brand trust and brand affect to brand performance: the role of brand loyalty”, Journal of Marketing. nº 65, Abril, 81-93. CHOW, S. and HOLDEN, R. (1997), “Toward an understanding of loyalty: the moderating role of trust”, Journal of Managerial Issues, vol. 9, nº 3, 275-298. CRONIN, J.J. and TAYLOR, S.A. (1992), “Measuring service quality: a reexamination and extension”, Journal of Marketing, nº 56, 55-68.  DAWAR, N. and PILLUTLA, M.M. (2000), “Impact of product-harm crises on bread equity: the moderating role of consumer expectations”, Journal of Marketing Research, nº 37, May, 215-226. DELGADO, E., MUNUERA, J.L. and YAGÜE, M. J. (2003), “Development and validation of a brand trust scale”, International Journal of Market Research, vol. 45, Quarter 1, 35-54. DICK, A. S. and BASU, K. (1994), “Customer loyalty: Towards an integrated conceptual framework”, Journal of Academy of Marketing Science, vol. 22, nº 2, 99-113. DICK, A., JAIN, A. and RICHARDSON, P. (1995), “Correlates of store brand proneness: some empirical observations”, Journal of Product & Brand Management, vol. 4, nº 4, 15-22. ERDEM, T., ZHAO, Y. and VALENZUELA, A. (2004), “Performance of store brands: A cross-country analysis of consumer store-brand preferences, perceptions and risk”, Journal of Marketing Research, Vol. XLI, 86-100. FEINBERG, F.M., KAHN, B.E. and McALISTER, L. (1992), “Market share response when consumers seek variety”, Journal of Marketing Research, nº 29, 227-237. FERNANDEZ, A. and GOMEZ, M. (2005), “Shelf space management of private labels: a case study in Spanish retailing”, Journal of Retailing and Consumer Services, Vol. 12 No. 3, 205-16. GANESAN, S. (1994), “Determinants of long-term orientation in buyer-seller relationships”, Journal of Marketing, vol. 58, April, 1-19. GARBARINO, E. and JOHNSON, M.S. (1999), “The different roles of satisfaction, trust, and commitment in customer relationships”, Journal of Marketing, vol. 63, April, 70-87. GONZALEZ, C, DIAZ, A. and TRESPALACIOS, J. (2006), “Antecedents of the differences in perceived risk between store brands and national brands”, European Journal of Marketing, Vol. 40, 61-82. GOTIEB, J.B., GREWAL, D. and BROWN, S.W. (1994), “Consumer satisfaction and perceived quality: complementary or divergent constructs?”, Journal of Applied Psychology, vol. 79, nº 6, 875-885. HESS, J. S. (1995), “Construction and assessment of a scale to measure consumer trust”, American Marketing Association. Ed. B.B. Stern, vol. 6, Summer, 20-26. HESKETT, J.L., SASSER, W.E. and HART, C.W. L. (1990), “Service breakthroughs: changing the rules of the game”, New York: The Free Press. HOLBROOK, M.B. 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