Convenience
This topic currently groups 2 published articles across 2 issues.
Which consumer attributes influence South African consumers to shop online
KM Makhitha • L van Scheers • C Mogashoa
Volume 13 Issue 04 · 03 Jul 2019
Technology advances such as Internet have changed consumers shopping behaviour and increased South Africa consumers online shopping in the last few years. The purpose of this research paper was to determine the consumer…
Exploring the extension of unified theory of acceptance and use of technology, UTAUT2, factors effect on perceived usefulness and ease of use on mobile commerce in Egypt
Noha Bendary • Ibrahim Al-Sahouly
Volume 12 Issue 2 · 19 Jan 2018
This paper aims to study the factors that enhance perception of mobile commerce users to promote such form of shopping in Egypt. Researchers explored the factors affecting users of Mobile communication and electronic sh…