Topic Browsing
environmental dimensions
This topic currently groups 1 published articles across 1 issues.
Topic coverage
18 active archive topics surfaced from published keywords
Topic Article
Retailscape: An exploration of the relevant dimensions and their impact on consumer's behavioral intentions
Makarand Upadhyaya • Hatem Mohamed EL-Shishini • Waleed A. Aziz • Vijayesh Kumar
Volume 12 Issue 4 · 04 Jul 2018
Intangibility is a defining characteristic of services. The customer of a service offering is involved in an inexorable search for pre-purchase cues that can reduce his degree of perceived ri…